Social Media Manager

Credit Acceptance is proud to be an award-winning company with local and national workplace recognition in multiple categories! Our world-class culture is shaped by dedicated Team Members who share a drive to succeed as professionals and together as a company. A great product, amazing people and our stable financial history have made us one of the largest used car finance companies nationally.

Our Support teams work with multiple departments in a dynamic environment that promotes flexibility and autonomy, while offering the opportunity to collaborate with a diverse group of professionals. We work to comply with our company standards, exceed customer expectations and drive our Great Place to Work culture. Through the consistent delivery of quality services and understanding the needs of our business, we develop innovative improvements as we strive towards our company’s Big, Hairy, Audacious Goals!

• Credit Acceptance’s in-house Creative team is responsible for producing exceptional concepts and inspiring content, and delivering results for the brand. We’re looking for a Social Media Manager to own and evolve our social presence across both dealer and consumer audiences. You live and breathe social and a pro at translating business priorities into clear, effective social strategies—and then bringing those strategies to life through thoughtful content, consistent execution, and ongoing performance optimization. As a hands-on contributor, you thrive on collaboration and bringing ideas to life to ensure our social presence isn’t just active, but effective, measurable, and aligned to business outcomes.
• * Outcomes and Activities:
• Social Strategy and Planning
• Own and evolve the organic social media strategy across platforms, aligned to business goals (awareness, dealer growth, consumer contracts)
• Develop and manage a content calendar that balances campaign support, evergreen content, and timely opportunities
• Identify where and how social can most effectively contribute to broader marketing initiatives
• Bring forward clear recommendations on platforms, formats, and content approaches based on performance and trends
• Content Development and Execution
• Create and/or adapt social-first content, including copy, light visuals, and short-form video concepts
• Translate business messaging into clear, engaging, platform-appropriate content for both B2B and B2C audiences
• Partner with copywriters, designers, and video team members to execute larger creative concepts
• Ensure all content aligns with brand standards, voice, and compliance requirements
• Publishing and Community Management
• Own day-to-day publishing across all social channels
• Manage inbound engagement in accordance with legal and compliance guidelines
• Monitor brand presence and sentiment across platforms
• Identify appropriate opportunities for timely, relevant participation in conversations
• Performance Analysis and Optimization
• Define success metrics and track performance across platforms
• Analyze results and translate performance data into clear insights and recommendations
• Continuously test and refine content, cadence, and channel approach
• Partner with Marketing team to align organic and paid efforts and improve overall performance
• Knowledge and Skills:
• Strong understanding of major social platforms and how content performs across each (We’re currently active or ramping up on Facebook, Instagram, and LinkedIn and exploring other channels.)
• Ability to think strategically and execute independently
• Strong writing skills with the ability to communicate clearly and adapt tone by audience
• Working knowledge of content creation tools (e.g., Adobe Creative Suite, Figma, CapCut or similar)
• Experience with social media management and analytics tools
• Ability to interpret data and use it to inform decisions
• Understanding of how organic and paid social work together
• Strong organizational and prioritization skills
• Clear communicator and effective cross-functional partner
• Requirements:
• Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience)
• 3–5 years of experience managing social media for brands (not personal accounts)
• Demonstrated experience owning and executing social strategies that drive measurable results
• Experience creating and publishing content across multiple platforms
• Experience analyzing performance and optimizing accordingly
• Preferred:
• Experience in financial services or other regulated industries
• Experience supporting both B2B and B2C audiences
• Familiarity with social media compliance considerations
• Experience working within an in-house Creative or Marketi